Top Government Websites in Zambia

Key Insights on Top Government Websites in Zambia on January 2026

As of January 2026, zra.org.zm leads Government in Zambia with 204.42K monthly visits. Its audience skews desktop-first (98.4% desktop / 98.4% mobile), and traffic is up month over month 6.13% and up year over year 84.57%. pacra.org.zm holds second with 71.62K visits and a desktop-leaning mix (96.04% desktop / 3.96% mobile), while zppa.org.zm ranks third with 62.62K visits.

Across the leaders, dhs.gov is the most mobile-first (100% of visits), whereas zesw.gov.zm is the most desktop-reliant (100%). Momentum favors konsolosluk.gov.tr in the latest month (1,260.38%), while incometax.gov.in shows the steepest pullback. On a yearly view, national-lottery.co.uk posts the strongest expansion (3,579.01%), contrasted with signnow.com (-82.38%).

Acquisition patterns also differ: zra.org.zm is driven primarily by search, zra.org.zm by direct, and zra.org.zm by referral; overall, 58 of the top 100 sites are direct-led, 30 are search-led, and 11 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.